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In June 2015, in New York City, an old loved white silk pillowcase got lost in a hotel's laundry round. From that moment, a world-famous beauty brand was born. We just didn't know it yet.
When a room service maid accidentally removed our Founder Olivia's silk pillowcase from her hotel room in New York City, she was devastated. She'd had the same pillowcase forever. She had no idea where to go to replace it.
So Olivia did what any entrepreneurial person would do. She built an internationally-acclaimed beauty and sleep brand that offered the world the most exquisite mulberry silk pillowcases (with a hidden zipper this time). And without realising she soon after went on to build an entire online destination to come back to over and over again featuring complimentary self-care, beauty, and wellness products.
Since 2015, Shhh Silk has become the go-to celebrity silk pillowcase brand for anyone wanting a peaceful and quality night's sleep. For all of us who want to wake up in the morning with hydrated skin, healthier-looking hair, and the natural glow that only a good night's sleep can bring.
Aside from our beautiful development and curation of high-quality silk, wellness, and Australian made self-care products, we are also equally proud of the fact that we've helped customers in over 65 countries find their beauty sleep and commit to self-care. (As well as a few celebrities over the years including Kim Kardashian West, Khloe Kardashian, Kourtney Kardashian, Kylie Jenner, Selena Gomez, Tom Brady, and wife Gisele Bündchen).
It's no secret that as a brand we are proud advocates of sleep, wellness and self-care, however behind the scenes our brand is about so much more than that. Since the birth of Shhh Silk in 2015 we've donated, paid it forward, gifted, volunteered and everything in between. We're not done, not even close. We have now partnered with i=Change where $1 from every online purchase goes to life-changing charities globally. Thank you to you, our customers, who enable us to be able to create positive change. With love & gratitude, Olivia Carr & the Shhh Silk family.
Back in New York in 2015, what devastated our CEO Olivia most wasn’t her missing pillowcase. It was the sheer number of people she saw sleeping rough on the street. And although she didn’t have the answer at the time, she promised her children that if she were able to grow a company, what she ultimately would want is for it to make a meaningful difference to the lives of those humans sleeping rough on the street, somehow, in some way.
And four years later, we’re beyond excited to announce we’re making that dream a reality.
SHHH SILK has created a world-first: a sleep mask specifically designed for the homeless.
Why a sleep mask, you ask?
Because on average, homeless people sleep only three to four hours per night. This lack of rest has devastating consequences for their lives. It prevents them from being able to lead the lives they want and deserve.
And with your help, we want to change that.
For every SHHH SILK purchase, we’ll donate one of our sleep promoting masks to those in need. No conditions. No minimum spend. Just one life impacted for every purchase.
Learn more about our Sleep for Street program here
Or shop now for a little luxury for yourself...and some precious sleep for those who need it most.